Ways That Listening Changes Sales
When it comes to sales it is essential that you don’t only find opportunities better find a way to handle these opportunities in the right direction. It is therefore essential that your sales team is empowered completely to improve on their communication and in turn, impacts their productivity and their moral. According to research organisations that are supportive to their sales teams are high performers.
There is a training known as listening intelligence, and this is useful for sales teams to enable them to identify how their client’s filter analyse and interpret information as they hear it. You can easily communicate the value of a product and services by having a sales team go through their listening intelligence training. For many buyers when a salesperson takes time to listen to them then it becomes easier for them to have a positive sales experience with the seller.
If you are looking for a way listening can transform sales then you can read the following. To ensure you transform sales it is essential to understand that there are four main listening styles. A connective listener is one who is relationally oriented and one that is always concerned about how others will benefit from a particular product or service. A reflective listening, on the other hand, will always seek to find information on how a product or service is going to benefit them. Conceptual listeners will focus on how a particular product or service will serve a bigger purpose through ideas and possibilities. There are analytical listeners who are focused on details and quantifiable data, and they only make decisions based on accurate information.
Listening intelligence will transform your sales process. When you use listening intelligence you will find that it becomes easier to qualify a sales lead. When you understand what a listener is looking for then it becomes easier for you to emphasize on that and this becomes easier too. You can convert prospective customers into paying customers easily when you are aware of their listening habits and patterns as you can make presentations at a more focused and encouraging them to make their buying decisions.
You can take advantage of the fact that listening intelligence helps you build long-lasting relationships with your customers as you’re able to convert customers to long-term clients. When have clients that trust what you are telling them then it becomes easier for them even to recommend your business to others and therefore ensuring business continuity.
The following are some of the ways that you can leverage listening skills for your business. It is important to have all the types of listeners factored-in in your email by optimising them. It is essential that you provide different listening options you communicate with the different types of listeners. Ensure that you pay attention to the cues that different customers give us different listeners have different questions regarding a product or service.